Cheap Wholesale Patek Philippe Launches New Website (That Also Has Swiss Retail Prices) Replica Buyers Guide

A close look makes it possible for us to observe the polished, beveled angles of the bridges as well as the levers; the right graining of the several elements that compose the chronograph; the glistening screw heads and slots; many gold chatons; and Geneva stripes that continue from 1 bridge to another. The attractiveness of the movement also comes from its pleasantly deep layout, which permits viewing of all the gears’ and levers’ motions when activating the pushers. Some long-term Patek Philippe’s collectors might prefer the older Lemania’s bridges, but this one is actually quite nice, too. The chronograph does (obviously) use a column wheel using a vertical clutch for its involvement — the pillar wheel is, as is usual with Patek Philippe, concealed by a protective cap ( you can see on the photo above, in the lower portion of this movement). The chronograph itself is very classical, using a bi-compax architecture displaying the measured seconds using a fundamental hand, the minutes in a subdial at 3 o’clock and the conducting second in a subdial at 9 o’clock. Finally, it comes with the precise Gyromax balance wheel, with a free sprung architecture.The movement is not the only interesting element here, and turning the eye to the dial side shows complications. The perpetual calendar components aren’t visible through the sapphire caseback, as they are positioned on the cover of the movement. However, the dial provides a lot of information, using a smart and legible screen. The month and day are indicated in 2 windows at 12 o’clock. The date and the moon-phase indicator are displayed in a third sub-dial in 6 o’clock. What’s new compared to the previous benchmark (Ref. 5970) is how it indicates the leap year and the day/night function. Perhaps not the most sensible and legible design, since it was simple to get confused between different hands. The dial gains enhanced legibility and aesthetic innocence from that aesthetic choice.

Venerable Geneva watchmaker Patek Philippe was one of the first pioneering watchmakers to set up a website, way back in what feels like a time when dinosaurs roamed, but was actually 1997. Widely regarded as the most prestigious brand while being the third or fourth largest Swiss watchmaker by revenue, Patek Philippe has since taken a more laid-back approach to its digital strategy.

Now 20 years old, Patek.com gets its first revamp since 2012. The new website is fully feature, easy to navigate, and most crucially, indicates official retail prices.

Even the web developers.

The new Patek.com opens with a lively video while offering the same general structure and ease of navigation, especially when exploring the Patek Philippe line-up. The majority of the collection is detailed online, except for limited and special editions watches.

And like many other prominent watchmakers, prices are shown online, albeit only in Swiss francs including taxes. A handful of “Grand Complication” watches, however, have prices “on request”.

The new site puts Patek Philippe on par with its peers, which have mostly jumped on the internet bandwagon with steely and well-funded determination. Even Rolex, the most conservative of watchmakers, got on Instagram in late 2016 and garnered 5.8m followers since. And IWC and Cartier, along with several of their sister brands in Richemont, also sell selected watches online.

Visit the new Patek Philippe on patek.com.